MUSIC PROMOTION AND MARKETING

Music Promotion & Marketing courses will help you sharpen the skills needed in the field of music marketing, especially in the digital age. You will learn how to manage talent and how to develop talent to be introduced to the market using promotional strategies. During the pandemic, the course will be run through an online application.

Course materials include:

• Business and Music Principles
• Practices Behind Promoting, Managing, and Developing Musicians
• Marketing plan
• How to Reach Your Main Fans
• How to use media for your talents

 

LECTURER
Wawan AEC

He has more than 20 years experience in Indonesia’s music industry. In 2009 Wawan co-founded Seven Music, handling musicians such as Jikustik, BIP, The Fly, Anang Syahrini, Anang Ashanty, Kuburan Band, Rocket Rockers, Coboy Junior, Hivi, and many more. Previously, Wawan has many years of experience working in international companies including BMG Music Indonesia, Sony BMG, and Universal Music Indonesia.

Principle of Marketing & Promotion

Marketing Strategy

Basic Artist Management

Image & Branding

Planning Artist’s Career

Content Marketing & Distribution

Digital Marketing

Business Development Introduction

Create Marketing Plan

DURATION(S)

8 Weeks

COURSE TYPE

Online Short Course

START DATE

17 March 2021

REQUIREMENTS

  • Minimum  16 Years Old
  • Fluent in Bahasa Indonesia

FEES AND PAYMENTS

Course Fee: IDR 5,000,000

Installment payment of 0% up to 24 months is available through blibli.com

COURSE SCHEDULE

Wednesday & Thursday 19.00-20.30 (via Zoom)

QUALIFICATION

E-Certificate in Music Promotion & Marketing